Commercials, explainers, promos, and shorts written to make the idea land before the skip button does.
A mattress launch ad featuring Dazaroth, the demon who causes night sweats. I co-wrote this with the team at Creatably, building the product benefit around a memorable comic villain.
An educational promo written alongside the mattress launch. The script keeps the product details clear and useful while staying in the brand’s playful voice.
A long-form deodorant ad co-written with the company founder. The piece leans on founder energy, product proof, and a direct sales rhythm built for a longer watch.
An explainer video for Sphero RVR that makes a programmable robot feel approachable. I wrote it to balance technical capability with a simple invitation to build, code, and explore.
A dry comedy short I wrote for fun and a friend filmed. It sits outside the brand work, but it shows the same interest in timing, restraint, and letting the joke arrive sideways.